July 28, 2016

Danish Reform opens showroom in Berlin and NYC

Last year I introduced you to Reform, the Danish company that uses IKEA's metod line of kitchen elements as a base giving everyone the opportunity to have a new designed or update their kitchen with architect designed fronts and table tops with a very affordable total price.

Reform’s fronts and table tops are designed by some of the world's best architects. Side-by-side from BIG - Bjarke Ingels Group to Henning Larsen Architects and Norm Architetcs. 
Reform is also the story of a friendship between Jeppe Christensen and Michael Andersen, the two of them founded Reform in Copenhagen in the autumn of 2014 and through the past 1.5 years the company has sold their kitchen designs to 12 countries. 

In the spring of 2017 Reform will be opening the doors to the sought showroom in New York, but already this year in September the company will open a showroom in Berlin. At the opening of the showroom in the German capital, Reform will announce a new collaboration with a Berlin-based international-respected architect who has designed Reforms new kitchen.  

 Norm Architects for Reform


Wanting to see the design for some time with my own eyes and curious to hear if also Holland will be one of the countries Reform might open a showroom, this news certainly made me want to find out more. Luckily Reform's CEO Jeppe and Michael were glad to answer some of my questions.

I can't wait to eventually visit one of their showrooms and maybe start designing myself. On the Reform website you will find more information on the different design and looks, and please scroll down for a 
short interview with Reform's CEO Jeppe Christensen and Michael Andersen, thank you guys! 

Basis 01 fronts in painted white with handles in natural oak. Table top in linoleum in color Conifer with edges in natural oak

Can you tell me something more about the showroom in Berlin?
We haven't signed the lease yet, but we are planning on opening up 300-400 square meters in the center of Berlin in this autumn. At this moment we are looking for a showroom, and have seen quite a few, but not THE showroom just yet :-) The plan is to open up an unconventional kitchen showroom, where we are combining our kitchens with an open office space decorated with special curated and internationally known Danish and Scandinavian furniture and interior. We want it to be a place, where you want to drop by for a cup of coffee, look at great Nordic design, get inspired and have an informal chat.

Why do you think you are popular in Germany?
The interest for Scandinavian/Nordic and especially Danish design is quite popular in Germany at the moment. This combined with a universal concept as Reform, where you easily can get a really good quality kitchen at reasonable prices is just a good combination. You can get IKEA all over the world, which of course helps us a lot.

Do you think an opening of a showroom in Berlin will make the brand even more successful here - and what's the future plans for Germany?
We see our business as an online business, which is not dependent on having physically stores, but it definitely have a positive value to be present with a physic flagship store.

It will make it easier for us to spread the word about Reform and our concept. For the next months we are having a pop-up showroom in Munich, so we are definitely going for Germany right now :-) And who knows? If people in Berlin like Reform, we will open showrooms other places in Germany with time.



What's your plan for the future - Belgium, Holland etc? You just opened an office in NYC, right?
At some point we will properly open up flagship stores in other European countries, where Belgium and Holland is definitely interesting places and on our top list. Yes, we just opened an office in Williamsburg in NYC, and at the end of this year we would start exploring the opportunities for a New York showroom. It's a different market than here in EU, but we have already sold kitchens in NYC, so they are aware of us and seems to like our architect designed kitchens.




Østerbro Apartment
July 26, 2016

PATIO WISH LIST | Outdoor furniture for a monochrome look

Sometimes you only need one picture like the picture below and a home like this to start dreaming of your own white patio even if your own home is way smaller and your garden is just a little frontgarden. After all it is not about having the biggest home or garden, although I would love to live in a place like this but it is what you do with the space you have and if it makes you happy.

After seeing the picture, time passed and I have been thinking a lot about tiles and fences, the stone wall as in the picture is not really something I could do and for some time I have been switching from black tiles, to grey and back to white again. Something I have learned over the years from transforming my home though is that in my case, my first idea is always best.

Just in time for summer we finished laying tiles, more about that soon,  and now the fun part can start. I am looking for pots and plants and of course some furniture. I remember my former home where we had a huge garden and practically lived outdoors all summer and started the day with breakfast outside. The one I am working on right now is more a patio, don't you just love that word! then a real garden but I will definitely add a table.

Choices... choices and a wish list
I already bought an IKEA Viktigt couch and will only need a small table and some chairs to have coffee in the morning and maybe work on, and a lazy chair to catch some sunshine would be nice too. I decided to go for all black furniture and play with accessories later on. There are so many choices and I love to show you my wish list with the many beautiful things I came across. Let's start with the image above, on top the low String chair from the always beautiful Menu, the small round table is by Italian Kristalia and not available yet. The hee dining chair we all know I guess. The planter is by Ferm Living, it would look good with some cacti and succulents and easy to bring inside for winter.


More on my wish list from top left... the beautiful Piknik lamp from LZF Lamps discovered in Spain last year. The Menu candle holders can be used on a piece of wood and are on my wishlist ever since I saw them during our dinner with Menu at Host in Copenhagen.  Next to the candlesticks, the concrete seat and black steal Formitable table from Fatboy probably the best and most affordable option at the moment. 

The square table is by Hay, beautiful as well but I really have a round table on my mind. In ceramic and black steal comes the Botanique flower pot by Bolia. The black chair is from Spanish Actiuthey sent it to me last year as a gift after visiting them in the south of Spain during our Sunny design tour, they are really comfortable and I use them in my kitchen at the moment, I can easily see them on the terrace for summer though!


Another beauty is table Yop by Arper,  really new and elegant but not available yet, they have a new website where you can find more garden furniture next to their regular furniture line. Last but not least, the very first table I came across and still one of my avourites, the Miura table table by Italian Plank and once we are talking saving up a bit first why not dream of the VIPP daybed ? Is there anything you would like for your outdoor area, or do you have any good recommendations, please let me know in the comments?



Picture 2 by Richard Powers | 4 Arper | 5 Plank | 6 Vipp
July 25, 2016

A simple DIY idea to add some beige to your workspace


You really loved last last weeks post showing the South African beach houseI have been looking at the first picture for some time and have to say that probably the beautiful wooden fireplace and other natural pieces in the overall white room must have caught my eye in the first place when selecting this home for the blog.

It's that little beige again as I was talking about in this post The new beige | natural materials and cereal colours some weeks ago where I showed natural materials and fibres such as raffia, hemp and linen. If you love to add some beige to your black and white interior in a more contemporary look, here is an easy DIY idea I collected from the creative space of Emmy.

Living in a real small apartment she has a tiny work desk with some picture ledges like I use in my own office space at home and lots of personal pictures. To add some natural colours to her home she easily painted a piece of linen used by painters, but ofcourse you could also use a piece of thick paper in her Instagram you can see how she often changes this corner with a self made artwork.

 
 via IKEA Livet Hem  
July 22, 2016

Decorating with fresh Strelitzia leaves

When travelling to Spain last year for SunnyDesign, a blogtour organised by Red, I was really impressed by the different flower shops and as far as I remember it was the first time I actually saw huge Monstera leaves being sold as a single leaf and decoration object.

This week I finally found some stores in Amsterdam selling them and of course I had to buy one to add to a small bouquet, only three flowers actually as I still believe less is more. The picture
 of the Strelitzia plant I made last week at AnoukB and I would love to find some leaves to decorate with like in the picture below. How do you like the idea of using leaves as decoration objects?

photography 1 ©Vosgesparis | 2 ©Anders Bergstedt

July 21, 2016

A white beach house in South Africa

 
We are having some real Summer days here at the moment, happy to to finally go outside on flip flops and without wearing a jacket. I have been finishing my patio this week and am currently on the hunt for pots and plants and a looking for a cute little table that will allow me to work or have dinner outside. I will show a little update and my garden wish list on the blog somewhere next week. Meanwhile enjoy this Summer home in South Africa with amazing views over the ocean.  









Photography ©Warren-heath via Inside Out magazine

July 19, 2016

Perfect Imperfect | Canberra Book launch exhibition

'Perfect Imperfect: the beauty of accident, age & patina' is the new book from Sydney based writer and editor Karen McCartney, stylist Glen Proebstel and photographer Sharyn Cairns who also shot the pictures of the launch party . I have to admit I did not buy this book yet!, but after seeing these pictures and reading the interview I certainly will have a closer look at it. Karen McCartney, founding editor of Inside Out Magazine would regularly collaborate with Glen and Sharyn and worked with Tracy Lines as her art director during the years she remained editor of the magazine. 

With many spectaculair editorial features made for the magazine the three came together to create Perfect Imperfect a book filled with beautiful homes, studio's and creative spaces of many international and Australian creative people next to hotels and shops.

These are pictures of the exhibition for the book launch at the Nishi Gallery, Hotel Hotel in Canberra, the last four pictures are from the book itself. An interview with Karen can be found at the Design Files, a blog I read since my first blogging years, and started around the same time I started Vosgesparis early 2008, Check it out!









Pictures © Sharyn Cairns | Found via the Design files

  
July 18, 2016

The new SVÄRTAN collection by Martin Bergström


Almost a year ago I attended the launch of the IKEA 2016 catalog and attended a workshop by Fashion designer Martin Bergström, one of the designers collaborating with IKEA on a new collection. We got a sneak peek of the SVÄRTAN collection, and this week IKEA released the first pictures of the metal bowls and table, glass bottles, cushions and a small stationery serie with books made out of handmade paper. 

With black next to grey and white being the main colour and materials such as metal, glass and wood, this collection screams vosgesparis don't you think? The collection, inspired by Indian traditions will be available from September., what's your favourite item?

Metal coffee table with tray


Wooden side tables with a tough and rugged look can also be used as a stools
.



pictures ©IKEA
July 15, 2016

A boutique hotel on the Greek island of Rhodes | Casa Cook

If you loved this weeks post I am pretty sure you will love Casa Cook, a 90-room hotel located on the Greek island of Rhodes. The new boutique hotel is just a few minutes walk distance from the sparkling Aegean Sea and brings together traditional Greek architecture with a warm, and nomadic style with pieces from all over the world. A great mix of black, concrete, wood and natural materials used in the woven straw poufs, rough throws, and rough cotton throughout the different rooms. Perfect for a Summer break! 











Interior Design, Styling & Experience Concept by Annabell Kutucu & Michael Schickinger Architecture by Vana Pernari Photography by Georg Roske