March 25, 2019

Studiopepe | Jaspal flagshipstore in Bangkok


Studiopepe needs no introducing I think as I wrote before about the Milan based  design agency by Arianna Lelli Mami and Chiara Di Pinto. As a fact, I can't wait to travel to Milan in a few weeks and see this years installation. In case you missed it, have a look at last year's Club Unseen by Studiopepe during Milan design week.

Today on the blog I love to show you one of their retail projects, Jaspal flagship store in Bangkok. 
What caught my eye in this project is the beautiful use of contrasting materials, the concrete and the glazed ceramics and beautiful curves. A combination between pedestals and tables with a copper tabletop, just loving it, and the hit of pink is in beautiful contrast with the neutral tones of powder, nude, terracotta and celadon green. 



Studiopepe: "The space has a sophisticated and contemporary atmosphere, characterized by contrasting materials such as concrete and raw wood, natural fibres and handmade ceramics that cover the iconic columns at the entrance and the back wall.

The open layout of the store is defined by full-height metal tubes trimmed with brass details and woven straw frames, that create a circular carousel at the entrance which offers a spectacular display of garments and accessories. The repetition of vertical lines contrasts the soft forms of the furnishings, while rough materials are juxtaposed with glossy and lacquered surfaces.

The overall colour palette revolves around the neutral tones of powder, nude, terracotta and celadon green, alongside natural materials such as rattan, linen and wood. The glazed ceramics are a nod to local traditional craftsmanship, reinterpreted with a contemporary twist."

pictures © Giuseppe + Dinnella