In my previous post I already showed you a sneak peek of new December collections to be presented at Maison & Objet. Today a new collection by Dutch interior designer Edward van Vliet for Jee-O that you might have seen the prototype off at this years Masterly in Milan where the designer curated an exhibition from five major Dutch manufacturers at Palazzo Francesco Turati, each of them presenting all new designs by Edward van Vliet, carefully composed as a complete hospitality experience.
The launch of the new series took place at the beautiful and industrial concept store of my friend Iris and her business partner C-More in Nijmegen, followed by a press dinner and a party the day after at the store to celebrate the new collection and 15th birthday of Jee-O.
At C-More you can see the new series in a complete bathroom setup including a copy of the ceiling of Palazzo Francesco Turati. The store can help you with your bathroom design, next to offering a complete interior advise for your home.
Within the large industrial space the work of young designers is showcased next to more established brands such as Loof and Fest Amsterdam. What makes C-More different is that they sell the designs and products directly from the designers, under the name ‘Made in Nijmegen’ they created a special section that offers a stage for Nijmegen designers. During the year different interior, lighting and colour workshops can be followed organised by the team next to guest workshops.
The ‘Bloom’ series
The ‘Bloom series’ is a stylish bathroom collection and like most of Edward’s work inspired by nature and geometry including all the elements from a bath, top mounted and freestanding basins, a ceiling shower and wall shower, and accessories. A sunflower served as inspiration for the shower head. At the moment the designer is looking into expanding the collection with wooden bathroom furniture and porcelain cups.
Lammert Moerman, creative mastermind behind JEE-O: “The bloom series is very different to anything I have ever done before. The faucets are made of stainless steel and have had a PVD treatment. This is a special surface treatment for an attractive gunmetal look. The other JEE-O collections have a very industrial and robust character. The design of the bloom series is less inhibited and more frivolous. This means a new direction for JEE-O.” The bloom series will be on display for the first time during the Salone del Mobile in Milan in April 2019.